Straight answers about websites, written for small business owners, not web developers. No jargon, no sales pitch, just what we have learned building custom sites since 2014.

How do I keep track of my website renewals? Write them down. One list, about ten minutes of work, and it makes most fake renewal emails obvious the second they show up. That s ... read more.
October 14, 2026

Why do scammers pretend to be your web designer? Because most business owners can't say off the top of their head what they pay for their website, who they pay it to, or when it renews. ... read more.
October 7, 2026

How do I check what AI says about my business? You ask it, the same way a customer would, and you write down what comes back. That is genuinely the whole m ... read more.
September 30, 2026

What is an llms.txt file? It is a plain text file that sits on your website and describes your business in simple language, written for machines rather than for visi ... read more.
September 23, 2026

What should actually be on my website's FAQ page? The questions customers really ask you, answered the way you would answer them on the phone. That sounds ... read more.
September 16, 2026

Where does AI get its information about my business? From four places, and you only control one of them well. Your own website is the first. The actual wor ... read more.
September 9, 2026

How long before a new website shows up in AI search? Faster than you would think for Google, slower for everything else, and it depends far more on what the site say ... read more.
September 1, 2026

How do I tell customers who I am not for? Plainly, on your website, in a sentence you would actually say out loud. I know that sounds like turning away bus ... read more.
August 25, 2026

How does AI decide what my business is best at? It reads your website and picks whatever is clearest. Not whatever is most important to you. Not ... read more.
August 18, 2026

Should I put prices on my website? Yes. And I want to tell you about the one downside nobody mentions, because I ran straight into it myself. Most website ... read more.
August 11, 2026

Picture the counter guy at the local hardware store. You walk in and ask "who's a good plumber around here?" He doesn't hand you the phone book turned to the page for plumbers, no, he giv ... read more.
August 4, 2026

Let me tell you about my buddy's boat. He loves that boat. He also spends more weekends fixing that boat than floating in it. Every time I talk to him he's got something ... read more.
July 28, 2026
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